DENVER, US — 03/10/2024 — Ito, a global leader in transit data solutions, today announced the expansion of its membership with MobilityData, a nonprofit organization committed to improving the quality and accessibility of mobility data worldwide. This strengthened collaboration underscores Ito’s dedication to enhancing the passenger experience, driving innovation, and setting new standards in public transport data. 

MobilityData plays a pivotal role in the transit industry by stewarding key standards such as the General Transit Feed Specification (GTFS) and General Bikeshare Feed Specification (GBFS). The organization works with a wide range of industry stakeholders, from transit operators, software vendors, app developers and government agencies to standardize and expand upon data formats, to ensure the seamless exchange and interoperability of transit data. MobilityData fosters collaboration and encourages innovation across the mobility ecosystem. 

For Ito, this expanded collaboration goes beyond alignment with industry standards. It offers a unique opportunity to actively contribute to the adoption of these standards, such as GTFS and emerging specifications like TIDES. By playing a role in these discussions, Ito ensures that its cutting-edge data solutions directly influence the future of public transport data and transit technology. 

"Our support of MobilityData is crucial for expanding our reach across North America. By aligning with the highest industry standards, we ensure our data solutions meet the demands of transit agencies and technology platforms. This collaboration strengthens relationships across the mobility ecosystem and supports a more efficient, seamless public transport experience for passengers."

Joseph Holmes
VP of North America at Ito

Through MobilityData membership, Ito gains access to an extensive network of transit agencies, developers, and data providers, opening up new commercial opportunities. Two key areas of growth include Ito’s expanding work within the bikeshare data space through the General Bikeshare Feed Specification (GBFS) and its contribution to transit fare standards. By focusing on both bikeshare and fares, Ito is positioned to support sustainable, multimodal travel options while ensuring accurate and reliable fare information across systems. By contributing to initiatives like fares and advancing its leadership in the bike share sector, Ito ensures it remains at the forefront of technological advancements within the industry. These advancements are not only about improving efficiency and integrating different modes of transport, but also about making transit more accessible to all. GTFS Pathways, one of the many innovations facilitated by MobilityData, provides detailed information on station layouts, including accessible paths, elevators, and ramps, helping riders with disabilities plan their trips with greater ease. By focusing on accessibility, Ito and MobilityData ensure that transit improvements benefit everyone, regardless of physical ability. 

"We are thrilled to expand our collaboration with MobilityData. As a leader in transit technology, we understand the importance of aligning with the standards that define our industry. This will enhance our ability to deliver world-class data solutions and position us at the forefront of shaping the future of mobility data."

Mark Masterson
CEO of Ito

"We are excited that industry leaders like Ito value the membership, community and work MobilityData puts forth and we look forward to the impact from the pivotal roles we both play in the transit data ecosystem. Their expertise and dedication to improving public transport data align perfectly with our mission to make mobility data more accessible and actionable worldwide. Together, we look forward to driving further innovation in the industry."

Heili Toome
Global Engagement Director at MobilityData

Transit data quality 

Data increasingly plays a ubiquitous role in public and shared transportation, influencing everything from journey planning and ticketing to service improvement, governance and transport policy.

This whitepaper aims to examine the concept of data quality in public transportation. This includes an analysis of the various types of data involved, as well as the challenges encountered in aggregating public transit data for journey planning and assessing the service performance of a multimodal network.

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