A Global Event, A Sustainable Mission

In 2024, the organisers of a major international sporting event aimed to create more than just logistical efficiency—they committed to a new global benchmark for sustainable mobility.

Their goals:

Support thousands of accredited athletes, coaches, officials, and volunteers

Minimise environmental impact with electric and metro-based transport

Ensure real-time, seamless journey planning across all modes

Deliver high-quality, multilingual information through apps and signage

To deliver this bold vision, they partnered with Ito and Instant System.

A Bespoke Journey Planning App for a Global Audience

Working closely with the organising committee, Ito and Instant System developed a tailored app to meet the needs of a complex, high-pressure environment.

Key Capabilities

Integrated metro, electric bus, and DRT services

Real-time predictions & dynamic routing

Custom alerts for service changes

Multilingual signage at hotels, airports & venues

Sustainable mobility recommendations

This required real-time GTFS and static data aggregation from multiple sources, each with distinct standards and reliability.

AI-Backed Data Processing for Precision and Performance

Key Features of the System:

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Stable IDs

Maintained consistency despite constant data updates

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Custom Plugins

Converted diverse formats (e.g. SIRI-ET to GTFS-RT)

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Model Filters

Delivered data tailored to signage, apps, and APIs

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Fitness-Based Allocation

Matched real-time predictions to schedules with high accuracy

Customisation Highlights:

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Operator-specific models for fine-grained control

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Daily global builds with quality checks

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Accessible routing enhancements and wheelchair data

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Service alert integration for planned and live disruptions

Built to Adapt, Designed to Perform

From planning to deployment, Ito and Instant System adopted an agile, collaborative approach to handle:

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Last-minute changes in routes and timetables

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Multiple stakeholder coordination (apps, signage, operators)

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Complex data merges from GTFS-RT and static datasets

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Event-driven updates such as security or crowd flows

Agile delivery ensured:

A working first version early

Continuous iterations based on real-world needs

Rapid responses to new requests during the event

Real-Time Testing. Zero Compromises.

62,000+

App users

1 million

Trips searched

10,000

On-demand ride bookings

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Multilingual alerts served to global users

The real-time, integrated transport experience powered by Ito and Instant System was widely praised for its reliability, flexibility, and sustainability. The organisers have expressed intent to recommend the platform for future global events—including those planned in North America.

A Partnership That Delivered Beyond Expectations

This project allowed us to showcase the full potential for our platform in delivering real time, high-quality data solutions We’re proud to have played a key role in a vision so closely aligned with our own values.”

David Tattersall
Mark Masterson CEO, Ito

Ito’s proven technology, deep data expertise, and close integration with Instant System’s agile planning tools proved instrumental. Together, they redefined what’s possible in sustainable, real-time transport for global events.